Jet Blue: #NYCTakeoff

Would you imagine stealing advertising from the street? And what about if it was the own advertising brand who encouraged you to do that? Well that is what happened in New York streets with Jet Blue Airways.

The airways company decided to surprise its potential users by placing several pieces of advertising on the street with explicit messages like "Literally, take this ad literally". "Take it from us, no, really" or "Only a real New Yorker can pull this off". Hidden cameras were recording every moment and this is what really happened!

Air New Zealand: The Most Epic Safety Video Ever Made

Hilarious, creative and original is the new spot Air New Zealand has recently released. With the special purpose to celebrate the last film of Hobbit Trilogy "The Hobbit: The Battle of the Five Armies", the airline has choosen Elijah Wood, Peter Jackson and Richard Taylor as the main stars to communicate safety precautions in case of any emergency on board.

"The most epic safety video ever made" is the story of two passengers that are Hobbit fans and live an incredible adventure in a recreation of Tolkien universe. Giants, wizards, eagles, elfs and hobbits are in charge that these special passengers have a great journey without missing safety. A viral video that has almost 8 million views in less than a week.

Expedia: Travel Yourself Interesting - Horse

The aim is to demonstrate the truth that "travel makes you a more interesting person" so the brand challenges them to move away from the computer screen and "travel themselves interesting". 

The video present us Esteban "The Horse Whisperer" who shows us some tricks and acrobatics performed by his amazing horse. But the fact is that now his current audience is more interested on what Pedro, another friend, is showing them: the latest photos from his trip to New York.