Heineken: The Jonah Lomu Machine

Would you imagine finding one of rugby’s biggest legends hidden on a prize machine in the middle of a Dublin pub? That's what Heineken has done on its latest campaign to promote its sponsorship of Rugby World Cup 2015. 

Jonah Lomu is the one in charge to surprise the pub's crowd that spontaneously approaches to the machine and chooses some customised gifts with the rugby's player signature. No one could imagine that minutes after Jonah Lomu itself was in the same pub. A very funny performance that left everybody astonished.

Heineken: Cities of the World

Heineken has launched a new campaign with the aim to encourage men to "unlock the secrets of their cities" taking adventures and living new experiences, as life only gives you one shot.

In the spot, called "Cities of the world", appears a man that seeks a set of business cards all around his city in order to find a misterious woman named Eve. What comes next is a serie of adventures, that through tracks, the man discovers all the secrets of his city.