Hyundai: A Message to Space

Hyundai pretended to find new possibilities to impact their target and they did it. "A message to space" is a great campaing based on a story about a girl who wants to send a message to her father who is working at the International Space Station.

The brand, used the vast desert floor of the Delamar Dry Lake in Nevada as a canvas and the message was written by 11 Hyundai Genesis. Hyudai brought the possibility to send  messages to your family or friends via SNS. In addition, this message is officially acknowledged as ‘The largest tire track image’ by Guinness World Records®.

Hyundai: Exobaby

Hyundai presents us its latest model called Hyundai Sonata with a very special character, the "Exobaby". A little kid in an exoskeleton suit that has achieved more than 14 million views in a clever and funny commercial that explains the safety features of this new car.

"Exobaby" is a paralelism between the current consumers of Hyundai that thanks to the the technology of his exoskeleton suit he can practically do everything he wants in his normal life. The message of Hyundai is very clear: offering safety and welfare of families.

Hyundai : The Empty Car Convoy

Hyundai is promoting the launch of its new car: the Hyundai Genesis and here is the stunning idea they've released to demonstrate its safety features and the "Smart Caring" the brand aims to promise for customer satisfaction.

Directed by Wade Eastwood and starred by the professional racer Rhys Millen the video show us an amazing race in which six stunt drivers are instructed to take control of the situation with the automatic emergency braking. A short action film that has become viral in less than a week.